{"id":34,"date":"2026-10-07T20:26:38","date_gmt":"2026-10-07T20:26:38","guid":{"rendered":"https:\/\/olafvandepas.nl\/cases-2\/"},"modified":"2026-10-13T12:14:13","modified_gmt":"2026-10-13T12:14:13","slug":"cases","status":"publish","type":"page","link":"https:\/\/olafvandepas.nl\/en\/cases\/","title":{"rendered":"Cases"},"content":{"rendered":"<section  data-theme=\"dark\"  class=\"bg-background text-foreground py-14 sm:py-20 scroll-mt-24 wp-block-sectie\">\n            <div class=\"mx-auto w-full px-4 sm:px-6 lg:px-8 max-w-7xl\">\n    <div class=\"prose max-w-none prose-img:rounded-xl\">\n    \n\n<figure class=\"wp-block-image size-large hero-monogram\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"600\" src=\"https:\/\/olafvandepas.nl\/wp-content\/uploads\/2026\/10\/monogram.png\" alt=\"\" class=\"wp-image-68\" srcset=\"https:\/\/olafvandepas.nl\/wp-content\/uploads\/2026\/10\/monogram.png 600w, https:\/\/olafvandepas.nl\/wp-content\/uploads\/2026\/10\/monogram-300x300.png 300w, https:\/\/olafvandepas.nl\/wp-content\/uploads\/2026\/10\/monogram-150x150.png 150w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/figure>\n\n\n\n<p class=\"hero-eyebrow wp-block-paragraph\">Expertise and case studies<\/p>\n\n\n\n<h1 class=\"wp-block-heading\">Three compelling case studies<\/h1>\n\n\n<\/div>\n<\/div>\n    <\/section>\n\n\n<section  class=\"bg-background text-foreground py-12 sm:py-16 scroll-mt-24 wp-block-sectie\">\n            <div class=\"mx-auto w-full px-4 sm:px-6 lg:px-8 max-w-7xl\">\n    <div class=\"prose max-w-none prose-img:rounded-xl\">\n    \n\n<p class=\"wp-block-paragraph\">International management experience in service and aftersales. The expertise lies in translating complex challenges into workable improvements and connecting teams, customers and stakeholders.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>The cases below are anonymised. The results stem from management responsibilities actually held; company names and commercially sensitive details are withheld for reasons of confidentiality.<\/em><\/p>\n\n\n<div\n    x-data=\"uiTabs({ default: null, scrollOnSelect: true })\"\n    x-id=\"['tabs']\"\n    class=\"not-prose\"\n>\n    <div\n        role=\"tablist\"\n        aria-orientation=\"horizontal\"\n        @keydown.right.prevent=\"$focus.wrap().next()\"\n        @keydown.left.prevent=\"$focus.wrap().previous()\"\n        @keydown.home.prevent=\"$focus.first()\"\n        @keydown.end.prevent=\"$focus.last()\"\n        class=\"inline-flex items-center gap-1 rounded-lg bg-muted p-1\"\n    >\n        <button\n    type=\"button\"\n    role=\"tab\"\n    x-init=\"active ??= 'case-0'\"\n    :id=\"$id('tabs') + '-tab-' + 'case-0'\"\n    :aria-controls=\"$id('tabs') + '-panel-' + 'case-0'\"\n    :aria-selected=\"active === 'case-0' ? 'true' : 'false'\"\n    @click=\"active = 'case-0'\"\n    @focus=\"active = 'case-0'\"\n    :class=\"active === 'case-0' ? 'bg-background text-foreground shadow-sm' : 'text-muted-foreground hover:text-foreground'\"\n    class=\"rounded-md px-3 py-1.5 text-sm font-medium transition-colors outline-none focus-visible:ring-2 focus-visible:ring-ring\"\n><span class=\"tab-icon\"><svg viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.7\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><path d=\"M3 20V10M10 20V4M17 20v-7\"\/><\/svg><\/span>\n                                                                <span class=\"tab-tag\">Case 01<\/span>\n                                        <span class=\"tab-title\">International service growth and professionalisation<\/span><\/button>\n                            <button\n    type=\"button\"\n    role=\"tab\"\n    x-init=\"active ??= 'case-1'\"\n    :id=\"$id('tabs') + '-tab-' + 'case-1'\"\n    :aria-controls=\"$id('tabs') + '-panel-' + 'case-1'\"\n    :aria-selected=\"active === 'case-1' ? 'true' : 'false'\"\n    @click=\"active = 'case-1'\"\n    @focus=\"active = 'case-1'\"\n    :class=\"active === 'case-1' ? 'bg-background text-foreground shadow-sm' : 'text-muted-foreground hover:text-foreground'\"\n    class=\"rounded-md px-3 py-1.5 text-sm font-medium transition-colors outline-none focus-visible:ring-2 focus-visible:ring-ring\"\n><span class=\"tab-icon\"><svg viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.7\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><circle cx=\"12\" cy=\"12\" r=\"3.2\"\/><path d=\"M12 3v2.4M12 18.6V21M4.2 7.5l2 1.2M17.8 15.3l2 1.2M19.8 7.5l-2 1.2M6.2 15.3l-2 1.2\"\/><\/svg><\/span>\n                                                                <span class=\"tab-tag\">Case 02<\/span>\n                                        <span class=\"tab-title\">Profitable retrofit and modernisation projects<\/span><\/button>\n                            <button\n    type=\"button\"\n    role=\"tab\"\n    x-init=\"active ??= 'case-2'\"\n    :id=\"$id('tabs') + '-tab-' + 'case-2'\"\n    :aria-controls=\"$id('tabs') + '-panel-' + 'case-2'\"\n    :aria-selected=\"active === 'case-2' ? 'true' : 'false'\"\n    @click=\"active = 'case-2'\"\n    @focus=\"active = 'case-2'\"\n    :class=\"active === 'case-2' ? 'bg-background text-foreground shadow-sm' : 'text-muted-foreground hover:text-foreground'\"\n    class=\"rounded-md px-3 py-1.5 text-sm font-medium transition-colors outline-none focus-visible:ring-2 focus-visible:ring-ring\"\n><span class=\"tab-icon\"><svg viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.7\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><circle cx=\"6\" cy=\"6\" r=\"2.3\"\/><circle cx=\"18\" cy=\"6\" r=\"2.3\"\/><circle cx=\"12\" cy=\"18\" r=\"2.3\"\/><path d=\"M8 7.3l3 8.8M16 7.3l-3 8.8M8.3 5.3h7.4\"\/><\/svg><\/span>\n                                                                <span class=\"tab-tag\">Case 03<\/span>\n                                        <span class=\"tab-title\">International collaboration and stakeholder management<\/span><\/button>\n    <\/div>\n\n    <div class=\"mt-4\" x-ref=\"panels\">\n        <div\n    x-show=\"active === 'case-0'\"\n    x-cloak\n    role=\"tabpanel\"\n    tabindex=\"0\"\n    :id=\"$id('tabs') + '-panel-' + 'case-0'\"\n    :aria-labelledby=\"$id('tabs') + '-tab-' + 'case-0'\"\n    class=\"rounded-md text-sm outline-none focus-visible:ring-2 focus-visible:ring-ring\"\n><div class=\"case-head\">\n                    <span class=\"ctag\">Case 01<\/span>                    <h3>International service growth and professionalisation<\/h3>\n                <\/div>\n\n                                    <div class=\"case-situation\"><p>At an international machine builder, opportunities within the existing installed base went unused. The service organisation had a limited commercial reach and processes were insufficiently scalable.<\/p><\/div>\n                \n                <div class=\"case-2x2\">\n                                                                    <div class=\"case-cell\">\n                            <div class=\"clbl\"><span class=\"clbl-ico\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#CA5E22\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><rect x=\"2\" y=\"7\" width=\"20\" height=\"15\" rx=\"2\"\/><path d=\"M8 7V3h8v4M2 12l8 3m4 0 8-3\"\/><rect x=\"10\" y=\"13\" width=\"4\" height=\"4\" rx=\".5\"\/><\/svg><\/span>My role<\/div>\n                            <p>Ultimately responsible for the strategy, organisation, services, processes and performance of service and aftersales. Expanded the service team and strengthened collaboration between departments.<\/p>\n                        <\/div>\n                                                                    <div class=\"case-cell\">\n                            <div class=\"clbl\"><span class=\"clbl-ico\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#CA5E22\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><circle cx=\"4\" cy=\"20\" r=\"2\"\/><circle cx=\"12\" cy=\"12\" r=\"2\"\/><path d=\"M6 20c10 0-6-8 4-8m4 0c5 0 7-5 7-9m-4 3 4-3 2 4\"\/><\/svg><\/span>Approach<\/div>\n                            <p>Analysed the installed base and customer potential. Developed new services and improved price and margin management. Clear responsibilities and measurable goals supported execution.<\/p>\n                        <\/div>\n                                                                    <div class=\"case-cell\">\n                            <div class=\"clbl\"><span class=\"clbl-ico\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#CA5E22\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M4 20V14h3v6M10.5 20V10h3v10M17 20V6h3v14M3 20h18\"\/><path d=\"m3 10 6-5 5 2 7-5m-5 0h5v5\"\/><\/svg><\/span>Result<\/div>\n                            <p>The service organisation developed into a profitable business unit, with substantial revenue growth, improved margins and significant team expansion.<\/p>\n                        <\/div>\n                                                                    <div class=\"case-cell\">\n                            <div class=\"clbl\"><span class=\"clbl-ico\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#CA5E22\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M12 2c3 2 6 3 9 3v7c0 5-4 8-9 10-5-2-9-5-9-10V5c3 0 6-1 9-3Z\"\/><path d=\"m7 12 3 3 7-7\"\/><\/svg><\/span>Sustainable consolidation<\/div>\n                            <p>Processes, responsibilities and commercial working methods recorded and handed over to the team.<\/p>\n                        <\/div>\n                                    <\/div>\n\n                                    <div class=\"case-kw\">\n                        <div class=\"clbl\">Customer value<\/div>\n                        <p>More recurring revenue, higher profitability and stronger customer relationships throughout the machine lifecycle.<\/p>\n                    <\/div><\/div>\n                    <div\n    x-show=\"active === 'case-1'\"\n    x-cloak\n    role=\"tabpanel\"\n    tabindex=\"0\"\n    :id=\"$id('tabs') + '-panel-' + 'case-1'\"\n    :aria-labelledby=\"$id('tabs') + '-tab-' + 'case-1'\"\n    class=\"rounded-md text-sm outline-none focus-visible:ring-2 focus-visible:ring-ring\"\n><div class=\"case-head\">\n                    <span class=\"ctag\">Case 02<\/span>                    <h3>Profitable retrofit and modernisation projects<\/h3>\n                <\/div>\n\n                                    <div class=\"case-situation\"><p>At international machine builders, opportunities for retrofit and modernisation of the existing installed base went unused. As a result, revenue and margin potential were lost.<\/p><\/div>\n                \n                <div class=\"case-2x2\">\n                                                                    <div class=\"case-cell\">\n                            <div class=\"clbl\"><span class=\"clbl-ico\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#CA5E22\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><rect x=\"2\" y=\"7\" width=\"20\" height=\"15\" rx=\"2\"\/><path d=\"M8 7V3h8v4M2 12l8 3m4 0 8-3\"\/><rect x=\"10\" y=\"13\" width=\"4\" height=\"4\" rx=\".5\"\/><\/svg><\/span>My role<\/div>\n                            <p>Responsible for complex retrofit projects, from customer request and technical solution to calculation, contract negotiations, planning, execution and invoicing.<\/p>\n                        <\/div>\n                                                                    <div class=\"case-cell\">\n                            <div class=\"clbl\"><span class=\"clbl-ico\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#CA5E22\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><circle cx=\"4\" cy=\"20\" r=\"2\"\/><circle cx=\"12\" cy=\"12\" r=\"2\"\/><path d=\"M6 20c10 0-6-8 4-8m4 0c5 0 7-5 7-9m-4 3 4-3 2 4\"\/><\/svg><\/span>Approach<\/div>\n                            <p>Analysing the installed base and customer potential, assessing projects holistically and closely monitoring execution, risks and margin. Connecting all disciplines early on.<\/p>\n                        <\/div>\n                                                                    <div class=\"case-cell\">\n                            <div class=\"clbl\"><span class=\"clbl-ico\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#CA5E22\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M4 20V14h3v6M10.5 20V10h3v10M17 20V6h3v14M3 20h18\"\/><path d=\"m3 10 6-5 5 2 7-5m-5 0h5v5\"\/><\/svg><\/span>Result<\/div>\n                            <p>Delivered large-scale retrofit projects with a significant improvement in profitability.<\/p>\n                        <\/div>\n                                                                    <div class=\"case-cell\">\n                            <div class=\"clbl\"><span class=\"clbl-ico\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#CA5E22\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M12 2c3 2 6 3 9 3v7c0 5-4 8-9 10-5-2-9-5-9-10V5c3 0 6-1 9-3Z\"\/><path d=\"m7 12 3 3 7-7\"\/><\/svg><\/span>Sustainable consolidation<\/div>\n                            <p>Recorded selection criteria, calculation models, project assessments and agreements on changes and handover.<\/p>\n                        <\/div>\n                                    <\/div>\n\n                                    <div class=\"case-kw\">\n                        <div class=\"clbl\">Customer value<\/div>\n                        <p>New revenue from the existing installed base, longer machine lifespan, lower technical risks and improved profitability.<\/p>\n                    <\/div><\/div>\n                    <div\n    x-show=\"active === 'case-2'\"\n    x-cloak\n    role=\"tabpanel\"\n    tabindex=\"0\"\n    :id=\"$id('tabs') + '-panel-' + 'case-2'\"\n    :aria-labelledby=\"$id('tabs') + '-tab-' + 'case-2'\"\n    class=\"rounded-md text-sm outline-none focus-visible:ring-2 focus-visible:ring-ring\"\n><div class=\"case-head\">\n                    <span class=\"ctag\">Case 03<\/span>                    <h3>International collaboration and stakeholder management<\/h3>\n                <\/div>\n\n                                    <div class=\"case-situation\"><p>Within an international technical organisation, teams, suppliers, customers and internal stakeholders collaborated across multiple countries and business units. Differences in priorities, cultures, working methods and responsibilities complicated a consistent and effective execution.<\/p><\/div>\n                \n                <div class=\"case-2x2\">\n                                                                    <div class=\"case-cell\">\n                            <div class=\"clbl\"><span class=\"clbl-ico\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#CA5E22\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><rect x=\"2\" y=\"7\" width=\"20\" height=\"15\" rx=\"2\"\/><path d=\"M8 7V3h8v4M2 12l8 3m4 0 8-3\"\/><rect x=\"10\" y=\"13\" width=\"4\" height=\"4\" rx=\".5\"\/><\/svg><\/span>My role<\/div>\n                            <p>Connecting commercial, technical and operational interests. Aligning with customers, regional offices, suppliers and internal teams.<\/p>\n                        <\/div>\n                                                                    <div class=\"case-cell\">\n                            <div class=\"clbl\"><span class=\"clbl-ico\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#CA5E22\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><circle cx=\"4\" cy=\"20\" r=\"2\"\/><circle cx=\"12\" cy=\"12\" r=\"2\"\/><path d=\"M6 20c10 0-6-8 4-8m4 0c5 0 7-5 7-9m-4 3 4-3 2 4\"\/><\/svg><\/span>Approach<\/div>\n                            <p>Translating organisational goals into concrete action plans. Defining priorities and responsibilities. Monitoring progress through regular alignment and clear communication.<\/p>\n                        <\/div>\n                                                                    <div class=\"case-cell\">\n                            <div class=\"clbl\"><span class=\"clbl-ico\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#CA5E22\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M4 20V14h3v6M10.5 20V10h3v10M17 20V6h3v14M3 20h18\"\/><path d=\"m3 10 6-5 5 2 7-5m-5 0h5v5\"\/><\/svg><\/span>Result<\/div>\n                            <p>Better collaboration, faster decision-making and more reliable follow-up of agreements.<\/p>\n                        <\/div>\n                                                                    <div class=\"case-cell\">\n                            <div class=\"clbl\"><span class=\"clbl-ico\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#CA5E22\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M12 2c3 2 6 3 9 3v7c0 5-4 8-9 10-5-2-9-5-9-10V5c3 0 6-1 9-3Z\"\/><path d=\"m7 12 3 3 7-7\"\/><\/svg><\/span>Sustainable consolidation<\/div>\n                            <p>Recording agreements and responsibilities in transferable plans and fixed consultation structures.<\/p>\n                        <\/div>\n                                    <\/div>\n\n                                    <div class=\"case-kw\">\n                        <div class=\"clbl\">Customer value<\/div>\n                        <p>Consistent communication and reliable execution of customer agreements.<\/p>\n                    <\/div><\/div>\n    <\/div>\n<\/div>\n\n\n<\/div>\n<\/div>\n    <\/section>\n\n\n<section  data-theme=\"dark\"  class=\"bg-background text-foreground py-14 sm:py-20\">\n            <div class=\"mx-auto w-full px-4 sm:px-6 lg:px-8 max-w-7xl\">\n    <div\n                class=\"\"\n    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focus-visible:ring-ring focus-visible:ring-offset-2 focus-visible:ring-offset-background disabled:pointer-events-none disabled:opacity-50 aria-disabled:pointer-events-none aria-disabled:opacity-50 bg-primary text-primary-foreground hover:bg-primary\/90 h-10 px-4 text-sm\"\n    >Schedule a meeting<\/a>\n            <\/div>\n                <\/div>\n                    <\/div>\n    <\/div>\n<\/div>\n    <\/section>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-34","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Case studies in service and aftersales | Van de Pas<\/title>\n<meta name=\"description\" content=\"Three anonymised case studies: 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